Webdev

Webdev

So, you want to be a web head? Most people don’t understand how varied the field of web development is.  They hear “Web designer” and think you can do anything they see on their phone.  The first thing to understand is there is an early branch in the web design career. Going to college to learn the various languages, structural framework, and eventually calling yourself a full-stack web designer is like becoming an engineer that works on a skyscraper. The second path is closer to what we do, which isn’t true web design, but more of software configuration. If the guy that works and intel is the engineer, then we are more like local contractors who will install a deck or help build a new room.

What you will learn here is to set up websites for local small businesses. These aren’t innovative engineering feats, just helping local businesses get online and get some new clients. This experience can be helpful if you want to build those digital skyscrapers too. Working with client expectation, learning how to set goal with real world constraints, and most of all learning what your limitations and abilities are. These things can propel you forward into high earing positions that will help live the best life.

You should already have some skills in Photoshop and WordPress.  Html, and css, are also helpful.

 

To work at ICHRON a Webdev needs to know how to:

  • Purchase a domain name
  • Redirect and forward a domain name
  • Set up domain level email with an exchange server
  • Create a control panel account
  • Create a subdomain control panel account
  • Configure Server level email
  • Install a WordPress or CMS site
  • Configure a WordPress or CMS site
  • Back up and restore a website
  • Transfer a site from one account to another
  • Install an SSL certificate
  • Transfer files from one website to another
  • Create a wireframe from a blueprint
  • Install and configure plugins
  • Create a mockup
  • Install a theme
  • Customize a theme
  • Work with a client to make changes
  • Know when a website is done.

ICHRONstudio is not a school, but we will help you educate yourself. Our goal is to provide opportunities to learn and utilize the above skills. We will give you an outline of our method here, what tools we use, how to log in to our tools, and our advice. However, you will need to learn a new ICHRONsutdio Rule.

GTS

Google that Stuff. The internet is a dynamic sea of change. What you learn one day might not apply the next.  Many of the tools we use to build the sites update, upgrade, fail, get hacked, anything can happen to them.  We must change CMS’s and themes based on what’s safe and what customers want. So the real answer, sometimes, is only Google knows.

When you come to a problem, if you have spent more than ten minutes trying to figure it out with no success, GTS. If that doesn’t answer the problem, then talk to a supervisor. At the end of day, you will note what you Googled, so TAKE NOTES.

The fourth rule of ICHRONstudio: GTS

If something is baffling you for more than ten minutes, take a moment to do a google search before you stop another team member.  Check your results with a team member if it seems off or still confusing.

Alright its time to Start!  Get your first assignment from a Key or Ops and lets find out what needs to be done. IF you’re luck you’ll start at the beginning of a web build but more than likely you’ll pick up in the middle of a project.

To get certification.  You will need to have each of the items listed above signed by a supervisor acknowledging that you have thorough understanding of the topic.

Good luck.

 

DNS

  1. We purchase our domains at:
  2. We pay how much?
  3. We charge how much?
  4. What is a nameserver
  5. What are c names?
  6. What are MX servers?
  7. How do I set up Gmail or MSX on the domain?
  8. What is masking?

 

Control Panel

 

Create a subdomain control panel account

Configure Server level email

Install a WordPress or CMS site

Backup and restore a website

Install an SSL certificate

Transfer files from one website to another

Create a wireframe from a blueprint

Install and configure plugins

Create a mockup

Install a theme

Customize a theme

Understand each aspect of the Standard build check list

Work with a client to make changes

Know when a website is done.

 

The biggest problem with web development, this industry in general, is things change from year to year, sometimes month to month. Rather than create a set of rules and lessons this is a series of links, usually to the developer when we can.

 

What kind of franchise is ICHRONstudio?

Thinking is the hardest work there is, which is probably the reason so few engage in it.

–Henry Ford

Webdev

Webdev So, you want to be a web head? Most people don’t understand how varied the field of web development is.  They hear “Web designer” and think you can do anything they see on their phone.  The first thing to understand is there is an early branch in the web design...

What kind of franchise is ICHRONstudio?

Thinking is the hardest work there is, which is probably the reason so few engage in it.--Henry Ford Other WorkHave a Project in Mind? Vivamus suscipit tortor eget felis porttitor volutpat. Vivamus suscipit tortor eget felis porttitor volutpat. Curabitur non nulla sit...

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Have a Project in Mind?

Vivamus suscipit tortor eget felis porttitor volutpat. Vivamus suscipit tortor eget felis porttitor volutpat. Curabitur non nulla sit amet nisl tempus convallis quis ac lectus. Praesent sapien

Do I need a business license in Sacramento?

To give you an idea, I started about a decade ago.  I didn’t intend to be a small business, I was just good at something and people were willing to pay me. I think the turnaround was when I made business cards. Once I did that, I felt I had to take it seriously. I had a lot of questions and it wasn’t easy to find the answers. So that’s what I’ll be answering here; what are the things that you need, to successfully start a business in the Sacramento area.

Resource for starting a business in the Sacramento area.

If you’re grabbing a little side cash, do you need to get a license? Technically, yes. Anytime you make money in a city or county they will require you to have a permit or business license.  Depending on the work, you might need multiple.

But what if you’re just doing a weekend event for a convention or a festival you’ll need a Vendor Permit? As stated previously, any time you aim to make money, you must have a permit or business license to operate. Most conventions and festivals will also require a Vendor Permit to be able to register or book your spot for them.

If you’re a vendor in the County of Sacramento you will need to apply for the county permit. If you are working within an incorporated area you’ll need to apply at city hall for a business license.

For unincorporated areas outside of Sacramento city you will go to the county website.

If you are working in these areas you will need to get you business license from their respective City Halls.

Citrus Heights – http://www.citrusheights.net/

Elk Grove – http://www.elkgrovecity.org/

Folsom – https://www.folsom.ca.us/

Galt –  http://www.ci.galt.ca.us/

Isleton – http://cityofisleton.com/

Rancho Cordova –  http://www.cityofranchocordova.org/

Sacramento City – http://www.cityofsacramento.org/

Turn Stress To Success

Turn Stress To Success

Turn Stress To Sucsess

TURN STRESS INTO SUCCESS! 10 min or less read.

What I want to do is create a short series of blogs designed to help entrepreneurs and young businesses grow. Some of the things I’m going to talk about you can do yourself, some with help, and a few working with other businesses.   As I am your “Web Guy”, this will focus on getting people to your website. Since most of the people we know have cell phones and can Google like a champ, it might be a good idea to understand how your website works!

Episode I   KNOW THYSELF

So you’d think that we’d start with the website, but I have found that in and of itself it is the last bit to put into place when building your structure of success. The first place you need to look, when starting your marketing is yourself. Now before you stop reading; this isn’t self-help, build you up and tear you down, mumbo jumbo. This is Business… so look at yourself and decide which level of business you are:

There are three levels of business levels that operate on limited budgets: Yes, if you’re reading this you didn’t have the cash to pay for a 100k ad blitz on Wednesday of next week.

What Level of Business are you at?

Powerhouse PRO

You do all the work; you get all the jobs. From taxes, to sweeping the floors you’re a one-person show. This is mostly trades and skilled labor. From handyman, to computer repair, a power house pro is anyone who decided they didn’t want a boss, and they have the mojo to make it happen themselves.

Business on the Edge

You are doing regular work and it’s more than a single person can handle. You’ve gotten help and are able to pay them, but the profits aren’t big yet. You are probably getting some portion of your work from good referrals and directories. You should already have a website though it might not have been professionally built.

Business with the Advantage

You have reached a level where you have a pipeline of regular work, a good work force and you know your ins-and-outs enough to do well with all the paper work. Often you have trusted manager’s working with you supervising a number of individuals. Once you get here, we start talking about expanding, franchising, or exit strategy.

If you said none of the above, you are the most special snow flake that ever was born, and you’ll break the charts with your success. For the rest of us that fell roughly in one of these three camps we can start to figure out how to use the web to get what we need.

Most of us are going to start in the lower two tiers, and try to get into that “Advantage” zone. Our ad budgets are not charted out in spread sheets, and we look to $1000 or less for advertisements. The biggest catch-22 with the Powerhouse Pro is: if you get an influx of clients, you won’t be able to service them all quickly and efficiently. I know for myself when I first started I’d go door to door, and literally build one website at a time. If I had two or three I was working dusk till dawn, and definitely not happy.

So, how does this apply to my website?   Slow down, Turbo, I’m getting there.   You need to understand how much work you have to do to get a return on your investment.   You’ll hear the big kids talk about that as R-O-I: Return On Investment. You don’t need to take big risks to try and get big returns. Your big risk is your business; you’re already doing the crazy idea by trying to do it on your own.

Here’s some questions you need to ask yourself. How much money do you make per transaction and between repeat transactions? How many transactions would you need to pay for the ad you bought, and finally: how much time does each transaction take?  Think in terms of a break even for now, or a small loss.

EXAMPLE

Let’s say you’re a contractor that does concrete repair and makes a profit of about $300 per transaction.   You can do about three a day with a total of about 15 in a week before your spouse starts to file. Currently you get at least three a week per referrals and networking.   If you spend 3k on an advertisement you’d need ten jobs a month to cover its cost, probably 20 to have made a profit.

In ballpark terms, depending on how you advertise, that’s going to be 15 to 20 calls per month. Sounds good but not all calls are sales, and if you’re by yourself you might not be able to answer the phone in time to close a sale. At best you turned some dollars, and maybe squeaked by with a single big deal.   And yes in the long term you’ll get some repeat business, but the time between transactions on this client is probably annual.

This is the facts, the tough scary facts.   You start this, and even in the best, your first few years are at a loss when you advertise.   But there are some things that you can do to hedge the bets.   Knowing who you are, how much you have to spend, and how much you can do is only one part.   Knowing your clients is the next part.

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